Japan boasts one of the world's most generous corporate social responsibility (CSR) models, where many firms engage in community work, environmental conservation, and disaster relief initiatives, 法人 寄付 making it a 'benchmark for corporate social responsibility. One key aspect of Japan's CSR model is corporate native donations, also known as ni Haito or '2% for the sake of the village,' which involves companies contributing a majority' of their profits after tax to their hometown or local community.
Corporate native donations have been an integral part of Japan's local development strategy for many decades. However, while the practice has had a positive impact on local communities, its broader economic benefits have not been maximized'.