Loss Aversion: casino (Continuing) The pain of losing is psychologically about twice as powerful as the pleasure of gaining. Not knowing when the next win will come keeps players engaged far longer than a predictable reward schedule would. Intermittent Reinforcement: casino The unpredictable nature of rewards (wins) is highly addictive. Cognitive Biases
The Gambler's Fallacy: casino (pop over to this website) The mistaken belief that if something happens more frequently than normal during a given period, it will happen less frequently in the future (e.g., "Red has come up 5 times in a row, so black is due"). This can lead to "chasing losses" in an attempt to get back to even. Near Misses: casino When the outcome is close to a jackpot (e.g., two out of three symbols line up), casino (pop over to this website) the brain reacts similarly to a win, encouraging more play.
Split: casino If you have two cards of the same value, you can split them into two separate hands.